Thank you to Amberjack Publishing for providing me with a copy of Natalee Woods’ memoir, Full Support: Lessons Learned in the Dressing Room, in exchange for an honest review.
During College, Natalee Woods applied for a summer job at a high-end department store and was placed in the lingerie department. This summer job turned into an off-and-on career, spanning over a decade, carrying through her move to Los Angeles and return to her native Seattle. During this time she navigated financial instability and the death of her parents. Woods becomes a certified bra fitter, which requires her to come in intimate contact with her customers. She learns that her job isn’t simply about selling underwear, but that often she must use discretion and empathy to serve woman who have a range of body issues, including breast cancer survivors.
Woods never mentions her employer, but it is clearly Nordstrom. As a former Nordstrom employee myself, I could immediately identify with the company culture, including her initial hiring for the anniversary sale, Nordstrom’s biggest annual event. Much like Woods, I was thrown into the fire of the anniversary sale and placed into a department (Men’s Furnishings) where I had to learn on the fly. It was utter chaos and Woods describes it, just as I experienced it.
Woods touches on the strange and rude customers that we find at Nordstrom, but that isn’t the focus of her memoir. Full Support is honest, but it is not a tell-all about being a Nordstrom employee. It’s a true reflection on what it is like to work for the retail giant, but Woods is not a disgruntled former employee. Her time with the company was not perfect, but she is not out to slag-off her former company or co-workers.
The focus is on the customers who made an impact on her perspective. For example, shortly after Woods’ lost both of her parents, a father brings his young teen daughter into the lingerie department. She needs a bra and her mother has just died. Woods has the father go off with his son, giving her time to help the daughter. The conversation transitions from bras to loss, with Woods carefully giving the young girl encouragement, as she tries not to break down herself.
During my short time at Nordstrom, I had a few customers who made a lasting impression. I helped a woman find an outfit for her mother’s memorial service and I helped a teenager find a suit for his first job interview. I’m not arguing that working in retail carries the same weight as other professions, but it is possible to make a positive impact on someone’s life and to be of service. The lingerie department is probably the most impactful department. Woods and her coworkers have the ability to help women love their bodies, including women recovering from cancer. Nordstrom has a service where they help with prothesis fits for breast cancer survivors. It is truly a wonderful thing.
Woods beautifully blends the stories of her customers with her own tumultuous life. Woods lost both of her parents to cancer and was with them during the last months of their lives. She also struggled to make it living in Los Angeles. Los Angeles is my hometown and I can attest that this is no easy feat, especially on a retail, commission-based salary. Woods is living life paycheck-to-paycheck and does not have a bigger plan for her future. One hundred percent, I could relate to this. I spent my twenties and early thirties in a survival mode similar to Woods, including being a caretaker for a parent dying of cancer.
My only negative comment is that I occasionally felt that the dialogue rang false. I could easily believe the situations with the customers, even the most outrageous, but the way the dialogue was written felt too quickly intimate or simply not the way people really speak. There are cliches. More than once, the dialogue rang false in a way that made me stop reading to consider it, which disengaged me.
The dialogue issues aside, I very much enjoyed Woods’ memoir. Full Support has a lot of heart. It will be of particular interest to those who have worked high-end retail, but I would recommend it to everyone. Also, if you’re a woman who has not worked with a certified bra fitter, it is a game-changer!